Book Promotion Ideas for Authors
Researching your hashtags: Peruse the hashtags that you use consistently and discover what other users are posting. If another user is sharing relevant content, engage with their posts or follow them, which can get their attention dwarfs gone wild slot.
While you can find success promoting your book on Instagram, it’s important to note that it can take time to reap the rewards of your efforts. At first, you might feel as if you’re promoting to no one. But the Instagram algorithm rewards consistency. If you post and engage often, and provide value to your followers, you can develop a following.
When people share photos on Instagram, they crave for likes and followers as these are the most common ways to prove appreciation for our posts. If you want to be heard, put your target audience first.
Sharing stories related to your daily routine or a fun activity can make you appear more relatable to your audience. Consider bringing them into your day-to-day journey of being an author and launching a book. For example, you might share a Story of a podcast interview or a book reveal. Note that you can turn a picture or video that you’ve posted to your Story into a regular post on Instagram. To do this, save the story as a highlight and then select it to be added to your profile as a permanent post.
Posting consistently on Instagram is one of the most effective strategies to grow your following and introduce a larger number of users to your book. If you’re like many of the authors I work with, writing books isn’t your full-time job. With Instagram, like other social media platforms, the more effort you put into it, the more you can get out of it.
Book Promotion Ideas for Authors
Don’t think that your work ends as a published author once you’ve published the book. Some would argue that’s when the real work begins. But let’s be honest, the entire publishing process can be tricky to navigate – book marketing included.
42. Collaborate with bookstores for in-store events or promotions. Call up some local bookstores to see if any of them are willing to partner with you for an event. Maybe you can do a reading or book signing, or host a writers’ workshop!
18. Share positive reader reviews and testimonials. A super easy book marketing strategy is to post positive reviews of your books online. Spread testimonials on your social media platforms, author website, etc.
Don’t think that your work ends as a published author once you’ve published the book. Some would argue that’s when the real work begins. But let’s be honest, the entire publishing process can be tricky to navigate – book marketing included.
42. Collaborate with bookstores for in-store events or promotions. Call up some local bookstores to see if any of them are willing to partner with you for an event. Maybe you can do a reading or book signing, or host a writers’ workshop!
TikTok Book Promotion Ideas
#BookRecommendations – If you’re looking to share your favorite books with your followers, this is the hashtag for you. By using this hashtag, you can connect with readers who are always on the lookout for their next great read.
It also means staying on top of trending challenges, sounds, and hashtags within the BookTok community. But don’t just hop on every bandwagon – authenticity is key. “Readers can smell inauthenticity from a mile away,” warns Joe. “Make sure any trend you participate in genuinely fits your brand and book.”
#WritingTips – This hashtag is great for authors who want to share tips and advice on writing. By using this hashtag, you can connect with other writers and readers who are interested in improving their writing skills.
#BookRecommendations – If you’re looking to share your favorite books with your followers, this is the hashtag for you. By using this hashtag, you can connect with readers who are always on the lookout for their next great read.
It also means staying on top of trending challenges, sounds, and hashtags within the BookTok community. But don’t just hop on every bandwagon – authenticity is key. “Readers can smell inauthenticity from a mile away,” warns Joe. “Make sure any trend you participate in genuinely fits your brand and book.”
#WritingTips – This hashtag is great for authors who want to share tips and advice on writing. By using this hashtag, you can connect with other writers and readers who are interested in improving their writing skills.